Google’s cloud computing division recently announced that it is establishing a new unit that will build tools to support Web3 developers.
This support to blockchain developers and blockchain-based applications comes after a mounting interest in the world of crypto, along with growing activity in the space and adoption of Web3 tools within the traditional sectors of the economy.
Cloud data storage is mainly dominated by companies such as Amazon and Microsoft. This new team in concern will supposedly capitalise on opportunities within the expanding community of blockchain-based apps.
Web3 technology aims to use the power of decentralisation, artificial intelligence, blockchain and even machine learning for a better amount of efficiency.
Amit Zavery, Vice-President, Google Cloud, stated in his mail,
While the world is still early in its embrace of Web 3.0, it is a market that is already demonstrating tremendous potential with many customers asking us to increase our support for Web3 and Crypto-related technologies
Google Aims To Be Ahead Of Its Public Cloud Rivals Within The Emerging Web3 Technology
The largest search engine has decided to compete with its public cloud rivals such as Amazon’s AWS and Microsoft Azure.
By bringing the Web3 unit to the forefront Google wishes to make Google Cloud the number one platform choice for blockchain developers.
Google Cloud is the search engine’s suite of cloud computing services. All Google-related projects run on Google Cloud.
Through this decision to foray into the space it shows Google’s commitment to bolstering growth within the emerging Web3 tech space.
This comes after Google created a digital asset team at the beginning of this year due to mounting interest in non-fungible tokens (NFTs).
Along with comprising specialised team members who will help build blockchain-related services and applications, the team shall be responsible for effectively maintaining Blockchain nodes.
It shall also have software that will explore blockchain data on third-party applications.
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Google’s Plunge Into The Web3 Technology
Google CEO, Sundar Pichai had reportedly called the blockchain industry, “interesting and powerful”. Google supposedly had for long planned to enter the space to support the technology.
In January, this year, Google Cloud was ready with a plan in action which would be followed for the Digital Assets Team to work with customers to facilitate the scope of NFTs.
Google also believes that blockchain applications will keep finding their way into traditional financial services and industry as Web3 can, ” “find their way into the mainstream” according to Zavery.
In the email, however, he also clarified that Google has placed itself as a technological provider for blockchain-based applications or entities as a whole.
The search engine has not become a direct participant in the field of crypto.
Other big techs such as Facebook (Meta), Microsoft, Alibaba and Amazon have also reportedly embarked on their journey to enter the Web3 blockchain initiatives
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